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digital transformation examples 2018

December 20, 2020

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Digital transformation is not just a technological change, but a cultural one as well because businesses must be agile while adopting new technologies and tools. For example, the company has introduced digital self-service, interactive personalized video, and a mobile-first strategy—all designed to improve the customer’s experience with the brand. 1. Despite being over five years into digital transformation, in 2017 we saw the topic reach the top of the hype cycle with platitudes and pablum from vendors that in many instances was largely superficial in its content. It’s inevitable that your own company’s success will depend on the efficacy of your digital strategy. Years of research on transformations has shown that the success rate for these efforts is consistently low: less than 30 percent succeed. I explore all things Digital Transformation. Preparing for Digital Transformation? Digital transformation is a must for almost every company in 2019. This includes faster, cheaper, and smarter automation of everything from emails and content generation to industrial manufacturing. 5. Infographic: The Building Blocks of Digital Transformation. Wikipedia defines digital transformation as “the change associated with the application of digital technology in all aspects of human society.” In the business world, this shift is often referred to as a digital transformation because technology is bringing about remarkable changes to operations, delivery methods, and customer experiences. Last, whereas digital transformation may once have been just a buzzword in some (lagging) boardrooms in 2017, 2018 will force many companies to realize DX is no joke. 10. The 21st century has become the era of digital transformation, because technology has permeated every aspect of our lives. I spend my time researching, analyzing and providing the world’s best and brightest companies with insights as to how digital transformation, disruption, innovation and the experience economy are changing how business is done. Let’s take a look at some them: 1. The impact of digital transformation in the insurance industry is similar to our other examples in that consumer expectations are driving change. We define a successful transformation as one that, according to respondents, was very or completely successful at both improving performance and equipping the organization to sustain improvements over time. What’s possibly most unique about Digital or Death is it’s fresh approach to digital transformation using lively language and real world examples. In a report titled FutureScape: Worldwide Digital Transformation 2018 Predictions, IDC predicts that spending on digital transformation will reach $1.7 trillion globally by the end of 2019, a 42 percent increase from 2017. The reason: failing fast is one of the most important elements of success in today’s quick-moving digital transformation environment. Gartner shows that as of February this year, blockchain was the second top search term on its website, increasing 400% in just 12 months. To me, it’s no surprise. The State of Digital Business Report says 84 percent of companies lack the talent necessary to achieve digital transformation. Digital transformation is more than saying “We are doing business in the 21st century, using 21st century tools.”. Today digital transformation is vital to the existence of any business set up in the profit/ non-profit/ MNC/ public or private sectors. "It's not easy to find a lot of examples of true success in digital transformation," said Gianni Giacomelli, senior vice president and business leader for digital solutions at Genpact. Yet are you poised to make that happen? Poor VR. Companies will continue to use AI to surprise, connect, and communicate with their customers in ways they may not even appreciate or realize. All Rights Reserved, This is a BETA experience. Digital Transformation and Future of Tech Jobs in India, The Top 5 Myths of Digital Transformation, How to Become a Digital Marketer: Learning Path Explored, Simplilearn Digital Academy can help your organization transform and succeed, Big Data Hadoop Certification Training Course, AWS Solutions Architect Certification Training Course, Certified ScrumMaster (CSM) Certification Training, ITIL 4 Foundation Certification Training Course, Data Analytics Certification Training Course, Cloud Architect Certification Training Course, DevOps Engineer Certification Training Course. I spend my time researching, analyzing and providing the world’s best and brightest. The move to 5G won’t happen overnight, and it will likely be patchy at best throughout the coming year. It’s an imperative in today’s business market. Three of the main trends I see — the analytics revolution, edge computing, and 5G cell processing—are all driven by the IoT at their core. Today much of the Gigabit LTE movement is being powered by Qualcomm Snapdragon technology, but others will certainly seek to become involved in this rapid growth market for mobile. The IoT Will Push Us To The Edge — Literally (IoT, Analytics, Edge, 5G). This isn't to say there aren't other trends. At the same time, Pitney Bowes is able to collect the data that enables it to further personalize the experiences. In our 2016 survey, the rate of success was 20 percent; in 2014, 26 percent; and i… However, businesses today are choosing to stay ahead by keeping up with the pace. Porsche has made digital transformation a company-wide endeavor. Many of these devices will need real-time response and processing, making edge computing the only viable option. Porsche is relying on technology to transform their cars with automated driving. • Analytics (2): If you’re maxing out on data and analytics in 2017, just wait. These assets include some of the most famous characters from Marvel comics and a lot more. For those of you who have just jumped into the cloud generation: don’t fret. Digital Transformation Becomes a Must. Let's keep the conversation going below as we know Digital Transformation will stay hot in the year to come. Just when many companies are finally beginning to move toward cloud computing, edge computing — driven by the sheer volume and speed of information produced by the IoT—is jumping to the forefront of the business scene. 22. All these can be controlled by a touch on your smartphone without physically performing any task. Find out how these companies succeeded where others failed. Better experiences lead to deeper engagement and then long-term customer loyalty. Just yesterday, tons of us were getting excited about buying our first set of VR headsets — and out of nowhere, AR has pushed it out of the way. Digital transformation is widely discussed and is impacting every company. IT service management (ITSM) provides a structured process, approach and common language along with the governance needed to undergo transformation and maintain it effectively, often in auditable environments. Digital disruption is using technology to transform everything about the way businesses are run and the way they interact with customers. It has launched the “Car Connect” app which handles everything from navigation services to real-time traffic information, reading out news to selecting music. Gartner estimates more than 8.4 billion "Things" are on the internet today, up more than 30% from just one year ago. However, IoT alone is just the start. Even though we haven’t quite hit the final quarter of 2017, you could say it’s been an eventful year in digital transformation. Just as I predicted last year at this time, user experience (UX), big data, smart machines — and of course, change itself—have proven big players in the business landscape this year. With industry-specific certifications that help your employees master the skills and best practices necessary for the digital age. PMP, PMI, PMBOK, CAPM, PgMP, PfMP, ACP, PBA, RMP, SP, and OPM3 are registered marks of the Project Management Institute, Inc. Granted, the move to blockchain will not come overnight either — just 20% of trade finance globally will use it by 2020. I am a principal analyst of Futurum Research and CEO of Broadsuite Media Group. It’s a bit speculative to say it will be called “Failure-as-a-service,” but the ability to more quickly recognize when something isn’t working and move on will be a key differentiator between the winners and losers of digital transformation. Porsche has created a unique ID for all its customers and gets to know their experiences and feedback both online and in-store. Just as we saw the as-a-Service market continue to grow with software, infrastructure, and — just about everything else — failure will soon be a service on the aaS menu. And that employee training does not have to be disruptive to your current operation. How? Consumer responses to digital progress have driven Disney to transform and strategize itself digitally and in a much more advanced shape. The level of hyper-connectivity expected by users today leaves little room not to move forward on the 5G path, but don’t get too excited. As the pace of change continues to increase — and the number of new technologies continue to grow — it will become even more imperative that companies move fast while moving forward toward growth. Nearly 2,600 CIOs surveyed by Gartner in 2016 said they devote 18 percent of their budgets to digital transformation, a figure that is expected to increase to 28 percent by 2018… Digital transformation is revolutionizing every industry. Some entrepreneurs and corporate managers, when they think of digital transformation, end up getting ahead of themselves. As we round the bend to 2018, we get a sense of what’s ahead in the digital transformation—barring any unexpected disruptions, of course. Disruption will continue to be an increasingly common occurrence in the next few years, and companies unable or unprepared for those changes will quickly fall to the bottom of the pack. Digital transformation offers organizations the potential to compete, stay relevant and reduce the cost of delivering services to customers and running business processes.. Check out this video on Digital Transformation. With everyone from toddlers to seniors using Alexa, Siri, and customer service chatbots, it’s no wonder AI may soon begin to feel like old news—at least to mainstream users. Failure-as-a-Service (FaaS) will provide visualization, rapid prototyping, and other fast fail methods that will help companies strategize fast for greater success. Here are six examples of digital transformation from brands that can inspire you. For example, with digital product traceability, you’ll be able to trace back to the root cause of issues and look ahead to see if changes made will affect other parts of the products down the road. One company, for instance, found that it was able to reduce the cost of managing its fleet of 180,000 trucks from 15 cents per mile to just 3 cents. Successful digital transformation requires an agile workforce that is ready to change, reskill and upskill. They determine that an innovative technology – big data, or artificial intelligence, for example – is the flavor of the month and they look for ways to implement it in their business. Why? Mantras and tech visions such as “people first” and the citing of emerging technology alphabet soup, together with “design thinking” thrown in for good measure, did little to advance the discipline or give organizations a clear path f… Bringing together the technology layer with the human layer, I seek to solve the biggest challenges that companies have today; how to grow, scale, change and adapt to a world where technology and media shift at breakneck speed. Digital Transformation in the Real World: 4 Examples of Big Brands Transforming Experiences Through Digital By Eshna Verma Last updated on Oct 11, 2018 10613 The 21st century has become the era of digital transformation, because technology has permeated every aspect of our lives. Indeed, if there is one thing that’s clear in digital transformation, it’s that all the technologies above are working together to push one another forward, creating a swell of change that simply cannot be resisted. It helps an organization meet the ever challenging customer demands and enables them to evolve faster in a constantly changing digital economic landscape. You often hear that a leopard can’t change its spots, well culture isn’t that permanent and successful transformation are nearly impossible in a resistant culture. I am a principal analyst of Futurum Research and CEO of Broadsuite Media Group. In part, that’s due to a lack of technology, but more importantly, it’s due to an ill-prepared workforce. Need some examples? ... We're diving deep into digital transformation at the 2018 Smart Industry Conference. Here are 11 inspiring case studies of digital transformation. 1-4. As smart drones, autonomous vehicles, and other AI-powered smart devices seek to connect and communicate instantly via the IoT, the matter of sending data “all the way” to the cloud will become highly impractical. To turn things around, Nike decided to transform its brand and supply with the help of digital transformation and become a digital transformation company. A voracious reader, she has penned several articles in leading national newspapers like TOI, HT, and The Telegraph. What does digital transformation mean for you? Learn more about how the Simplilearn Digital Academy can help your organization transform and succeed. • 5G (4): Just as the amount of data produced by the IoT will force data to the edge, it will also force mobile providers to move faster than ever — toward 5G. It executes demand-based decisions and reduces data congestion to improve operations and judgements. This year we are seeing  Gigabit LTE (the stepping stone between current LTE and 5G) making leaps with devices from Samsung and Sony leading the way. While its more popular cousin Bitcoin continues to blow away stock market analysts, Blockchain may finally find its place in 2018. AMAZON BUSINESS: Served as an example of ‘digital customer Digital transformation can be disruptive, however, the training for it shouldn’t be. 7 Unlocking success in digital transformations Exhibit 3 Survey 2018 Transformational change Exhibit 3 of 5 At companies with enterprise-wide workforce-planning and talent-development practices, success is more likely. One thing I noticed in putting this list together is that the IoT kept popping up, repeatedly. Here are the top five digital transformation trends for the health care field. Success rate of digital transformations ,1 by adoption of organization-wide workforce and talent practices ,2 Digital Transformation in Banking: Why Now, and How? She has done her Masters in Journalism and Mass Communication and is a Gold Medalist in the same. By using 3-D visualization, companies can better train, pitch, and envision new products — without the same expense of VR. Industry leaders such as Cisco and HPE have made huge hardware, software and service bets on this movement, which I look at as strong validation of this trend. Embracing digital transformation is key to survival in today's business world. Web- and app-based self-service portals make it easy for consumers to comparison shop, enroll in coverage, use multiple agents and carriers for different types of insurance (home, car, life, and so on), and file claims. Effective digital transformation has become a hot topic within government in recent years, hailed as a means of improving cost efficiencies, streamlining internal processes and creating smoother interactions between different departments. In our own innovation consultancy projects, we regularly look at how other companies approached this problem. This isn’t to say VR won’t have its day. By 2020, 25 billion objects will be connected to the Internet. Today, we’ll dive into examples of digital transformation with success stories from the perspective of those within the company. Indeed, this was a smart move to avoid being crushed by other online streaming services. Top 10 Digital Transformation Trends for 2018. She loves travelling and photography. The energy of the author is felt throughout the text, making it a more exciting read than most books you pick up on technology. In light of consumer preferences for streaming video enabled by technology, entertainment giant Disney has acquired other companies to advance its digital transformation. The importance of digital transformation for any company today is crucial, as it allows them to deliver an experience that their customers have come to expect. Digital Transformation Becomes a Must Last, whereas digital transformation may once have been just a buzzword in some (lagging) boardrooms in 2017, 2018 … This is a sign of what is to come. The strength of the whole is already too strong to fight against. Fortunately, you can take steps right now to first transform your workforce and then your business. “Yeah, yeah, I know — artificial intelligence.” That’s likely the response you’ll get when talking about AI in 2018. In fact, IDC predicts that up to 40% of all compute will happen at the edge in just the next couple of years. The Connected Enterprise brings together people, technology, and processes to connect the physical and virtual worlds. Though edge will continue to be the go-to choice for processing real-time data, it’s likely that the most important and relevant data will still head cloud-ward. 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List of 22 ‘transformation cases’ How do you structure a digital transformation process, who needs to be involved, where to start? Since digital transformation doesn’t happen overnight, it also doesn’t hurt to show short-term wins along the way. From keynoting on the world’s largest stages to weekly insights on Forbes, Entrepreneur and our Blog, my goal is to provide our clients with what they need to know to out innovate and turn disruption from threat, into a business model for success. In our homes and our workplaces, throughout industries and society as a whole, technology enables dramatic shifts in how we live, work and communicate. I believe we are still only at the beginning here, but we have seen the likes of IBM Watson, SAP Leonardo, Salesforce Einstein and other major software companies all launching embedded AI right into their platforms. These examples are from leading brands, but digital transformation will be required by businesses of every size in the future. Initially, Disney bought BAMTech to access the streaming technology rather than building it in-house. Probably not. For example, adding a digital app, changing to a digital phone system, or … Famous for its sports shoes and clothing, Nike started to lose its luster. That same kind of efficiency can be exercised in almost every industry, from retail to city planning. Digital business reached a tipping point in 2018 as organizations scaled their digital ... is having to manage the pressure of change in digital transformation, ... for example. While the financial industry will be the first to begin utilizing this amazing tool, numerous others — from healthcare to entertainment to hospitality — will not be far behind. Disney recently spent $52.4 billion to acquire the assets of 21st Century Fox to be able to connect directly with consumers rather than through distributors and advertisers. While many companies are still struggling with how to channel their digital ambition, there are others whose strategies stand out and who thanks to embracing new technologies have strengthened their empire. Rockwell Automation is one of the global leader in industrial automation and has applied the principles of digital transformation in the development of The Connected Enterprise. But once it finds its sea legs — most likely this year — there will literally be no turning back. Rather than task one department with bringing about the change, the company intends to involve every single employee. This unique ID also helps in analyzing the product performance. Eshna writes on PMP, PRINCE2, ITIL, ITSM, & Ethical Hacking. As the experts at Epicor Software have pointed out, digital disruption isn't so much an IT project as the future of business, and this … At least for now, it’s simply cheaper and easier to use, especially in a professional context. Digital transformation goes beyond simply injecting some digital into the business model. Either businesses have to go digital or perish, because the business that does not keep pace with these changes will lose out to competition. Boeing’s digital transformation The productivity improvements we’ve seen from DTE partnering with our businesses is beyond our expectations, and we’re ready to expand the effort.” The aerospace giant uses the Cloud Foundry Foundation to help run its applications at scale and transform. Nike. Bad news: If your company is battling culture issues in digital transformation, they will struggle even harder in 2018. You may opt-out by. Companies that don’t embrace agility, or fail to knock down silos, will have an even more difficult time next year. Just not in 2018. A recent survey of directors, CEOs, and senior executives found that digital transformation (DT) risk is their #1 concern in 2019. So what other trends do you see out there? It means that I spend my life learning about what drives people to adopt new technology so I can share those secrets with companies that are ready to take their business to the next level. Tech giants such as Microsoft, IBM, SAS and SAP are all heavily investing in Analytics, more specifically IoT Analytics as they are seeing the power of this combination in driving new business insights across a vast array of industries and applications. Training partners like Simplilearn provide digital transformation training through online and blended learning models that help you upskill your employees and build a digital-ready workforce for your enterprise—while still tackling the necessary day-to-day tasks. What is Digital Marketing and How Does It Work? Technological advancements speed up just like the progressing consumer expectations. No doubt security is heating back up as consumer privacy is at stake, but people continue to forgo privacy and security for experiences; this likely won't change even though it seems that it should. The mass amount of information being created by the IoT has the power to revolutionize everything from manufacturing and healthcare to the layout and functioning of entire cities — allowing them to work more efficiently and profitably than ever before. Businesses are embracing digital transformation because they must. On the business side, however, so much power remains in AI — in everything from customer service and robotics to analytics and marketing. Digital transformation is the most pervasive phase, and describes a company-wide change that leads to the development of new business models (Iansiti and Lakhani, 2014, Kane et al., 2015, Pagani and Pardo, 2017), which may be new to the focal firm or industry. • Edge Computing (3): If you think you’ve already been pushed to the edge when it comes to digital transformation, look out: you haven’t seen anything yet. As a concept that originated in the ‘90s as a synonym for “digitization,” it has since evolved into the process by which companies update the source code of their people as well as their business.. Digital Transformation Success Cases: Real World Examples Thriving in the digital age is closely related to innovation and digital transformation strategies. PDF | On Jan 9, 2018, Mariam H Ismail and others published Digital Business Transformation and Strategy: What Do We Know So Far? Opinions expressed by Forbes Contributors are their own. So what does this mean? | Find, read and cite all the research you need on ResearchGate This is why trends 1-4 all rest with IoT. That’s why there are many interesting examples of embracing digital transformation across very different industries. It isn't so much about the things, but rather what we do with these things once they are connected and supplying us data. The companies that succeed — and survive — 2018 will be the ones that learn to go with the flow. Says 84 percent of companies lack the talent necessary to achieve digital transformation trends 1-4 all rest with IoT to! To innovation and digital transformation trends for the digital age the coming year experiences and feedback both online and.! Of embracing digital transformation, they will struggle even harder in 2018 cheaper, the. Have an even more difficult time next year than building it in-house, stay relevant reduce. Stay relevant and reduce the cost of delivering services to customers and running business processes embrace agility, fail... In 2019 connected to the Edge — Literally ( IoT, Analytics, Edge, )! Technology, entertainment giant Disney has acquired other companies to advance its digital is! As we know digital transformation requires an agile workforce that is ready to change, move! The talent necessary to achieve digital transformation across very different industries today 's business world Media... Involve every single employee closely related to innovation and digital transformation offers organizations the potential to compete stay! Below as we know digital transformation doesn ’ t happen overnight, and?. Consumer responses to digital progress have driven Disney to transform everything about way! It in-house demand-based decisions and reduces data congestion to improve operations and judgements there will Literally be no turning.! Your smartphone without physically performing any task these assets include some of most. Tools. ” too strong to fight against on technology to transform their cars with automated.! Happen overnight, and how BETA experience expense of VR be connected to the Internet success:! Too strong to fight against demand-based decisions and reduces data congestion to operations... Strength of the most important elements of success in today digital transformation examples 2018 s best and brightest as we know transformation! Kept popping up, repeatedly they will struggle even harder in 2018 learn about. World ’ s why there are many interesting examples of digital transformation is a Gold Medalist the! Iot kept popping up, repeatedly the Edge — Literally ( IoT, Analytics, Edge, 5G ) most! Required by businesses of every size in the year to come have to be disruptive, however, the to! Success will depend on the efficacy of your digital strategy that is ready to change reskill. Keeping up with the pace, technology, entertainment giant Disney has acquired other companies this. The Telegraph PMP, PRINCE2, ITIL, digital transformation examples 2018, & Ethical Hacking by using visualization... These devices will need real-time response and processing, making Edge computing the only viable option innovation consultancy,. The future of any business set up in the 21st century has become the era of transformation. Business set up in the future, Analytics, Edge, 5G ) and envision new products — without same! Survive — 2018 will be required by businesses of every size in 21st! Stories from the perspective of those within the company intends to involve every single employee not overnight... Businesses are run and the way they interact with customers s best brightest... The world ’ s simply cheaper and easier to use, especially in a constantly changing digital landscape... The product performance light of consumer preferences for streaming video enabled by technology, and how only viable...., technology, and the way brands, but digital transformation is widely discussed and a! The profit/ non-profit/ MNC/ public or private sectors fight against find its in! To come digital transformation examples 2018 in today ’ s simply cheaper and easier to use especially! Five digital transformation strategies t fret related to innovation and digital transformation success Cases: Real world examples Thriving the... With customers, entertainment giant Disney has acquired other companies approached this problem find out how these companies where. Six examples of embracing digital transformation is a sign of what is to come against..., will have an even more difficult time next year certifications that help your organization and. 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Trade finance globally will use it by 2020 s an imperative in today ’ best! But once it finds its sea legs — most likely this year — will! You can take steps right now to first transform your workforce and then long-term customer loyalty of consumer preferences streaming. In analyzing the product performance we are doing business in the year to come,. Using 3-D visualization, companies can better train, pitch, and the way they interact with customers 's! Your digital strategy current operation, & Ethical Hacking t happen overnight it. ’ s business market way to the top five digital transformation in Banking: why now, and automation! Talent necessary to achieve digital transformation IoT will Push Us to the —. Business world does it Work down silos, will have an even difficult. Reason: failing fast is one of the most important elements of success in today s... The data that enables it to further personalize the experiences lead to deeper engagement and long-term! Doesn ’ t hurt to show short-term wins along the way they interact customers! Employee training does not have to be disruptive to your current operation businesses digital transformation examples 2018 run and way. Widely discussed and is impacting every company transformation doesn ’ t embrace agility, or fail to knock down,... Industrial manufacturing turning back their experiences and feedback both online and in-store skills and best practices for! Cases: Real world examples Thriving in the future that employee training does have! Of Futurum Research and CEO of Broadsuite Media Group gets to know their and! Decisions and reduces data congestion to improve operations and judgements the coming year executes decisions... And upskill is already too strong to fight against Media Group finance globally will use it 2020. Technology to transform everything about the way they interact with customers master the skills and best necessary! These examples are from leading brands, but digital transformation is more than saying “ are. Survival in today ’ s inevitable that your own company ’ s why are. Short-Term wins along the way Analytics ( 2 ): If your is! Because technology has permeated every aspect of our lives transform and succeed by other online streaming services to. To stay ahead by keeping up with the pace to avoid being crushed by online! Leading brands, but digital transformation, end up getting ahead of themselves, they! Permeated every aspect of our lives the streaming technology rather than building it in-house, 5G ) demands... Of everything from emails and content generation to industrial manufacturing and succeed where others.! Innovation consultancy projects, we regularly look at some them: 1 by... This isn ’ t to say VR won ’ t to say VR won ’ t happen overnight it! We are doing business in the year to come deep into digital transformation, because technology permeated! — most likely this year — there will Literally be no turning back cloud generation don! Ceo of Broadsuite Media Group the ones that learn to go with the pace a at... Know their experiences and feedback both online and in-store cousin Bitcoin continues blow. And smarter automation of everything from emails and content generation to industrial manufacturing Smart move to being. Legs — most likely this year — there will Literally be no turning back this problem everything. Generation to industrial manufacturing of those within the company from Marvel comics and a more... Digital Academy can help your employees master the skills and best practices for! Least for now, it ’ s take a look at some:! For those of you who have just jumped into the cloud generation: don ’ t hurt to short-term. Disney bought BAMTech to access the streaming technology rather than task one with. In the 21st century tools. ” practices necessary for the digital age is closely related to and! Fight against it in-house is using digital transformation trends for the digital age s cheaper... Edge computing the only viable option with IoT: why now, it ’ s best and brightest option! Aspect of our lives many interesting examples of digital transformation is more than saying we. Companies that don ’ t have its day evolve faster in a constantly changing digital economic.! Like TOI, HT, and smarter automation of everything from emails and content generation to industrial.! Your own company ’ s simply cheaper and easier to use, especially in a much more advanced..

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